Discover Network Commercial Payment Trends Content

Project Description
Discover Network commissioned Aité Group to research Commercial Payments. Discover wanted to turn these insights into actionable, multi-channel assets: an executive presentation, a content hub article, an infographic, and social media posts.

My Role
I partnered with a copywriter to translate the complex data into clear, visually compelling stories. I designed a modular infographic that highlighted key findings and could be repurposed across the presentation, article, and social posts. For the executive deck, I ensured content accuracy while creating polished, easy-to-read slides. I adapted the article copy into a scannable PDF and leveraged the infographic visuals for online readers. For social media, I selected the most striking stats and crafted posts optimized for LinkedIn and Twitter (X), maintaining a consistent visual language across all touchpoints.

Results
The materials strengthened Discover’s internal and external communications. Executives used the presentation for strategic briefings, the article and infographic drove engagement on the content hub, and social posts increased visibility of the research. The modular approach allowed Discover to efficiently reuse visuals across multiple channels, maximizing the impact of a single dataset.